NAI Wisinski of West Michigan

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Why Construction Management?

May 8, 2019 | Tom Bowers of NAIWWM

The adage “if you build it, they will come” has never felt more accurate than in today's commercial real estate market. Looking out across West Michigan’s skyline, one can’t help but notice rapid progress in the way of cranes, new buildings, and infrastructure popping up everywhere. The speed in which this environment constantly changes makes strong management oversight critical to protect the interests of landlords.

Selecting a construction project manager is more than just picking a general contractor as the core business is substantially different. A general contractor’s focus is primarily driven by the project itself. Whereas the project manager juggles multiple focuses in order to leverage a healthy project both from the physical and fiscal standpoints.

A construction project manager within the property management firm you’ve selected for your property understands the goals that you have established as an owner. Having access to fiscal data, future projections, and current situations, the project manager will be able to prioritize extras and cost overruns that could happen throughout the course of a project. They’ll also be able to work closely with other users of multi-tenant buildings to outline expectations, field noise complaints, and other disturbances. They’ll be able to do all of these things seamlessly in the same way the property manager oversees the day to day operations of the property.

When selecting a third-party property manager, their ability to manage projects should be at the front of mind. Strong project management can be the cornerstone to the success of any project. Regardless of the size and complexity of the work scope, a project manager will act as the guiding light throughout the challenges of any project.


Tom Bowers first entered the property management business in 2007. Since then, he has overseen several million dollars of construction projects throughout his career.